Despite the fact that the name Devils has long since represented hockey in New Jersey, the franchise has made the decision to move forward with a complete rebranding and they attempt to present a more family friendly product.
The Devils will be playing their final games under that name in the month of April, next season the team will be rebranded as the New Jersey Angels, and their former devil horned logo will be replaced with a halo and angel wings. The announcement was made official via a press release from Devils President Hugh Weber.
“In an effort to focus on our organizations mission of creating a family-friendly environment, in our state and in our arena, we have elected to change our franchise name to the New Jersey Angels.” Weber proclaimed this morning. Weber, who has been with the team since 2013, believes that a more welcoming team name will highlight community initiatives and open the door to new fans.
Here's a first look at the new logo:
In preparation the Devils have already set up their new website, and you can visits it at www.newjerseyangelshockey.com if you're interested in learning more about the decision to drop the Devils name. You can also keep up to date with all the latest news on the Angels via their twitter account here.
Hockey fans are going to want to mark this historic day on their calender.