The National Hockey League has announced an exciting new partnership, although I must admit it does not appear to have been particularly well received thus far.
On Monday the National Hockey League officially announced that five time Grammy Award winning artist Green Day would be partnering with the league for the next two seasons to "bring the loud" to the NHL. Although it is still very early and there have not been many details unveiled regarding this new partnership, it seems a big focus of the deal will be on the NHL's partnership with American broadcasting company NBC and more specifically focused on NBC's Wednesday Night Hockey.
The NHL has released the following promotional video to commemorate the announcement:
Now I must admit that I am somewhat indifferent to this announcement due to the fact that I'm not exactly the biggest Green Day fan in the world, but I can certainly see why it is an exciting time for some fans out there. That being said though the reaction to the announcement from hockey pundits on social media seemed to be almost exclusively negative, which is surprising to me given that this seems to be a deal primarily focused on a song that will play briefly during the introduction of Wednesday night hockey. Here's a look at some of the responses to the news from some prominent NHL writers.
Do you guys agree? Is this a bad deal for the NHL? Some have argued that the league is too out of touch with the youth of today, citing the fact that Green Day's last album came out over a decade ago, do you agree? Let us know your thoughts on today's new musical announcement in the comment section below.
For more of the big stories around the league check out these recent headlines: