HockeyFeed
Bettman appears to flip flop on NHL jersey Ads.
Keystone Press. 

Bettman appears to flip flop on NHL jersey Ads.

Bettman singing a bit of a different tune this week.

HockeyFeed

HockeyFeed

The National Hockey League's commissioner took a hard line stance against advertisements appearing on the jersey's of National Hockey League franchises earlier this month, and in fact we praised him for doing so

In a recent interview with Jonas Siegel of The Canadian Press Gary Bettman appeared to shift his stance. although admittedly it was only slightly, and instead of flat out stating that he would not welcome the advertisements, he said it would require a huge offer to make them consider it.

From the Canadian Press:

CP: We’ve seen the NBA take that step. If one league takes it do you think it just becomes a matter of time?

[pub]

Bettman: I’ve always said, you’re going to have to drag us kicking and screaming. We won’t be first. Obviously the NBA went first. And it would take a huge incentive for us to even consider it

This is clearly a shift in stance from Bettman, and while his comments do indicate that they aren't coming any time soon, he did leave the door open for the possibility this time around.