Fans outraged after Wild release 'Thin Blue Line' t-shirt

The Wild's “Law Enforcement Appreciation” campaign isn't going over quite how they planned.


The Minnesota Wild are under fire after fans have taken issue with a t-shirt that they plan to release in conjunction with their "Law Enforcement Appreciation" night on November 1st against the Montreal Canadiens.

The t-shirt features the 'Thin Blue Line' logo that some see as a symbol of extreme right-wing politics and white supremacy hate groups. Regardless of what you feel about law enforcement or the idea of the 'Thin Blue Line', it's clear that this logo is divisive and no longer means what it was first intended to mean. It's also worth noting that some police departments have banned usage of the logo amongst its rank and file.

Here's the t-shirt in question:

Following backlash from fans the Wild have removed any photos or mention of both the t-shirt and "Law Enforcement Appreciation Night" from their social media channels and their official website.

I won't get into the politics of policing in 2022, but I will say that this is one of the dumbest marketing ideas I've seen in a long time. Who thought this was a good idea? Who thought this would go over well with fans? Talk about being completely oblivious...

I don't think I need to remind you that Minneapolis was the epicenter of 2020 protests against police brutality following the murder of George Floyd by Minneapolis police officers. Again, talk about having no clue.

Check out some of these online reactions from Wild fans concerning the t-shirt:

I think it's safe to say that the Wild are busy behind the scenes either scrapping this entire idea or they're quickly coming up with ideas on how to spin it differently. Or maybe they're licking the police Chief's boots... I dunno...

In all seriousness, personally I don't feel like police officers or military officers have any place in the modern day NHL. But, at the same time I don't feel like the National Anthems have any place in the modern day NHL. Ditto for other 'special interest' groups like LGBTQ night, Healthcare Workers night, etc. This is a hockey rink. Let's drop the puck and play some hockey. Leave the virtue signaling for some other league.