Sports betting

NHL joins NFL, NBA, MLB in fight against threats from sports bettors

You made a deal with the Devil and now you're afraid of the heat?

Trevor Connors

Trevor Connors

Look, I don't want to come across as someone who lacks empathy for athletes dealing with genuine threats to their safety and the safety of their families. That stuff is horrifying, full stop. But when the NHL and every other major North American sports league put out a joint letter this week begging state gambling regulators to protect them from the monster they helped create, you have to forgive the rest of us for raising an eyebrow. Because this monster? These leagues built it with their own hands, fed it billions of dollars in sponsorship deals, and invited it to sit courtside.

On Tuesday, the NHL, NFL, NBA, MLB, MLS, and all of their respective players' unions sent a letter to gaming regulators in 35 states and Washington, D.C., calling for lifetime bans from legal sportsbooks for anyone who harasses or threatens athletes, coaches, officials, team personnel, or their families. They want a streamlined reporting system and a shared exclusion list across states. In other words, the leagues that spent years rolling out the red carpet for the sports betting industry are now asking the government to help them deal with the consequences.

The Bed They Made

Let's rewind for a second. When the Supreme Court opened the floodgates for widespread sports betting legalization back in 2018, every major league sprinted to cash in. The NHL was no exception. The league currently holds official partnerships with BetMGM, FanDuel, Bet99, and government-backed platforms like OLG and ProLine. They even jumped into the prediction market game, inking multi-year deals with Kalshi and PolyMarket in the fall of 2025. Every broadcast is littered with betting odds. Every intermission panel has a gambling segment. The message from the league for years has been clear: bet on our sport, it makes it more fun.

And now, suddenly, the leagues are alarmed that the culture they cultivated has a dark side. Their letter states that "individuals who lose sports bets direct threatening and harassing messages toward players, coaches, and their families via social media and in-person interactions." They call it "entirely unacceptable," and they're right about that. But the lack of self-awareness is staggering. You don't get to pour gasoline on a fire for years and then act shocked when the house burns down.

The examples are genuinely disturbing. Back in May 2025, pitcher Lance McCullers, then with the Houston Astros, revealed he received social media threats to "find my kids and murder them" after a bad outing against the Reds. Houston police traced the threats back to an intoxicated bettor overseas. A 2024 survey of 157 NHL players found that nearly 67% had received fan messages related to betting, with some players even getting Venmo demands from strangers insisting they were owed money. One anonymous player described getting messages like "You owe me $200 because you were on the ice when..." and noted it gets especially bad when playing against Toronto because, well, that's Toronto for you.

Houston Rockets guard Fred VanVleet, who serves as president of the NBPA, put it bluntly when he said players carry all of the burden and risk that comes with the gambling association, and that it was something "just kind of thrown upon" them. He's not wrong. The players never asked for this. The league offices did, because the money was too good to pass up.

Where Things Go From Here

To be fair, some progress is being made on the enforcement side. Four states, Louisiana, Ohio, West Virginia, and Wyoming, already have policies in place to ban abusive bettors. Major sportsbooks like DraftKings and Fanatics have partnered with Integrity Compliance 360 to deploy AI-driven tools that detect social media abuse and identify the people behind it. IC360's co-founder Scott Sadin has called for a "unified response" involving leagues, operators, regulators, and tech partners.

The Big Ten athletes commission also asked the NCAA earlier this year to advocate for limiting prop bets specifically because of the harassment they fuel. Prop bets, for those unfamiliar, are the ones tied to individual player performance, the exact type of wager that turns a random Tuesday night hockey game into a personal grudge between a degenerate gambler and a fourth-line center who didn't register a shot on goal.

All of these are reasonable steps. Nobody should have to fear for their family's safety because some guy's parlay didn't hit. Lifetime bans from sportsbooks, shared exclusion lists, better reporting mechanisms, these are common-sense measures that should have been in place from the start.

But that's kind of the point, isn't it? These leagues were so busy counting the revenue from their sportsbook partnerships that they didn't bother to think about what happens when you turn millions of casual fans into people with money riding on every shift, every at-bat, every free throw. The NHL and its peers are now asking regulators to clean up a mess that was entirely predictable. The players are the ones paying the price, and the league offices are the ones who cashed the checks. It would be nice if, just once, someone in a corner office acknowledged that maybe, just maybe, they should have seen this coming.

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About the author

Trevor Connors
Trevor Connors

Writer

A lifelong hockey fan with a background in professional writing for major international brands, Trevor joined Attraction Media in 2017. Since then, he's been breaking news, analyzing moves and serving up hot takes from around the hockey world for Hockey Feed's 500,000+ followers.

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