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Anaheim Ducks get roasted over hideous new hats.
 

Anaheim Ducks get roasted over hideous new hats.

The fans are not loving this.

Jonathan Larivee

During the summer months it can be difficult at times for teams around the National Hockey League to hold the interest of their respective fan bases, especially in the quieter months that preceed the opening of training camp and subsequently the start of the regular season.

As a result teams often try a variety of gimmicks to keep themselves fresh in the minds of their local fan base, and those can range from simple marketing initiatives to things like cross-sport promotions with other major sporting franchises in the same local market.

This week the Anaheim Ducks tried the latter when they decided to run a cross promotion with the Los Angeles Angels of Major League Baseball, who, despite what their name would lead you to believe, are also based out of Anaheim California. For this particular promotion the two teams decided to combine their respective logos  and their respective color schemes together to create a new hat that fans in Anaheim could wear to show their support for both teams.

Unfortunately, as far as my personal tastes are concerned, the hat that they produced by combining their two brands has turned out to be nothing short of hideous. The teams did find a creative way to splice the two logos togethers with the "A" that represents the Angels tucked nicely into the Ducks logo, however the mishmash of the gold, red, white and black on the hat make it something of an eyesore.

Here's a look at the original post from the Ducks in which they revealed the new hat:

While the Ducks claimed the new hats were straight fire, the response from fans on social media seemed to echo my own sentiments regarding the new apparel.

To be fair to the Ducks and the Angels there were some positive responses as well, although they seemed to be by far the minority.

What do you think of the new hats? Let us know your thoughts in the comments.